Refining Everyday Comfort into Architectural Statement
Rocotherm returned to Batimat Paris 2024 with a refined presence that expressed our core values: timeless design, precision manufacturing, and intelligent functionality. As one of Europe’s most respected events for architecture and interior innovation, Batimat gave us the opportunity to present our latest bathroom collections with clarity and intention.
Although Rocotherm has been present at many international exhibitions over the years, Batimat 2024 marked a more open and strategic communication moment—a way to show the market what we’ve always stood for: design that serves real life, with beauty and purpose.
Showcased Collections: Subtle Innovation, Seamless Integration
At the heart of our stand was a curated selection of bathroom radiators and vertical pieces designed for urban, compact, and luxury interiors. We focused on features that elevate everyday comfort while respecting spatial constraints and architectural harmony.
Key highlights included:
- Open-gapped towel warmers with larger horizontal spacing for easier towel handling and faster drying
- Radiators in brushed, textured, and ultra-matte finishes, available in elegant tones like champagne, sand gray, graphite, and mineral white
- New modular accessories, such as detachable towel bars, robe hooks, laser-cut, coated to match the radiator body
Each product was engineered for comfort and performance, but styled to blend into contemporary spaces with quiet sophistication.
Connecting with French Design Values
France is a country that values design not as decoration, but as culture. At Batimat, Rocotherm connected with that sensibility through products that felt minimal, tactile, and purposeful.
Our radiators fit naturally into the world of:
- Boutique hotels with limited floorplans
- Designer apartments looking for subtle accents
- Compact bathrooms that still deserve beautiful detail
Designers, specifiers, and distributors responded to Rocotherm’s offering with enthusiasm—especially for our approach to material honesty and modular utility.
Evolving Our Voice in the Market
Batimat 2024 was not just about presenting products—it was about reintroducing our brand with clarity. Rocotherm is no longer just a name behind quietly excellent products. We are now ready to share the thinking, creativity, and craftsmanship that goes into every unit we produce.
This event marked a shift: from silent quality to confident storytelling.
Rocotherm: Built for Real Homes, Shaped by Real Designers
In Paris, Rocotherm demonstrated that bathroom radiators can be:
- Functional and easy to use
- Architecturally integrated and visually calm
- Durable, tactile, and ready for daily life
Whether in a loft, studio, or spa-inspired ensuite, our radiators support how people actually live—with heat, harmony, and humble elegance.
From Paris to homes across Europe,
ROCOTHERM is here to heat with purpose and design with care.
